At the Las Vegas pool show I spent about 30 mins at the Ikeric booth. The guy I spoke to told me that he and his neighbor came up with the idea and then had it made somehow. It worked so well that they started building them and selling them. He told me a story about their first year in business when they went to a big pool show. Apparently Pentair was going around the show promoting this great new technology that they had come up with that would be available within a few years (this tech is now the intelliflo). Apparently Pentair was unaware that Ikeric was at the same show, promoting the same tech that was already available for sale.
In terms of the pumps, they are built around mostly sta rite parts. They had a pump running with different valves leading to different sheer descent waterfalls that each required different flow rates. With the touch of a button the pump would push exactly the flow they wanted. Also they had Kw meters setup showing the exact kw/h usage at each flow rate. It was drastically lower than a comparable single speed pump. Overall, I was pretty impressed.

Brad
Waterworks Pools